Concepts were inspired by late president John F. Kennedy, and nicknamed "The Kennedys". The design of these sneakers reflect Kennedy's love of New England's sailing history. This sneaker's colourway is trimmed in the classical colors red, white, and blue and feature tan highlights. There is a semaphore pattern grid used in the foot bed while gray and khaki accents ground the shoe. These kicks are the result of a keen eye for detail and feature a lot of tiny details including nylon paneling and CNCPTS flag logos. The launch of the New Balance 999 will be April 16 at Concepts in Cambridge, MA. The 999's will also be accompanied by related products including: a premium sail polo, 5-panel duck brimmed cap, artisan sail-lace tee, semaphore tote bag, signature Rayban Wayfarers, bucket hat, monkey fist key chain, and a handmade rope-bracelet from Nantucket. hit the jump for more views.