ASAP Rocky "Purple Swag" from Jason Ano on Vimeo.

When the homie Aaron first told me about Harlem Rapper ASAP Rocky's track purple swag, I was expecting just another one of those "based" wannabes. But when  I actually heard the track I was really impressed. This song mixes the right amounts "basedness" and psychadelia together, slows it down to a daze enducing speed, and chops it up with an authentic Houston feel. One word, DOPE! Check it out for yourselves.

Curren$y ft. Fiend- Blood, Sweat & Gears

"Blood Sweat N Gears" - Curren$y and Fiend from Bradford Hill on Vimeo.
This is the vid to Blood, Sweat & Gears off of Curren$y's
"Covert Coup". This vid features some dope tour footage. "Weekend At Burnie's" scheduled to drop June 28th with Warner Bros.

Pac Div "Anti-Freeze" Video

Pac Div's mania! project was supposed to drop last night, but to my dissapointment it didn't. It's cool though, heres the in-studio performance of Pac Div's Anti-Freeze with Power106 and the LA Leakers. Also Don Cannon is said to be the official host for mania!

Consequence "Man Purses" video

Here are the visuals for "Man Purses". Consequence laces some ill bars over this J Dilla produced track that didn't quite make the cut for Movies on Demand 2. These visuals were shot in SoHo.

The Cool Kids "Free Thows" video

THE COOL KIDS - FREE THROWS from Sean Michael Pheanis on Vimeo.
 This is an old track, but these are the new visuals to Chuck Inglish and Sir Michael Rocks "Free Throws". This vid has a dope retro 90's feel to it, that has become signature of  The Cool Kid's. When Fish Ride Bycicles is set to drop next month under Mountain Dew's Green Label Sound imprint

Sir Michael Rocks "Coochie Crook" video

I was totally looking for some new fire from Sir Michael Rocks. Here's the visuals to "Coochie Crook" the first single off his upcoming solo Album "The Rocks Report" which drops later on this year. Also, the long  awaited  Cool Kids joint effort from him and Chuck Inglish "When Fish Ride Bycicles" is set to drop next month under Mountain Dew's Green Label Sound imprint.  

Chip Tha Ripper "Light One Up" video

Chip Tha Ripper - Light One Up from illRoots.com on Vimeo.

Here's "Light One Up" the latest visuals from the "Gift Raps" project which features Chip Tha Ripper rapping over original beats produced by Chuck Inglish. The free release is set to drop on March 1. This video has a very nice trippy feel. Twist something...

Fly Union ft. Dom Kennedy "like that" video

Heres the video for the Fly Union and Dom Kennedy track "like that" from Fly Union's Value Pack 4

Wale "The MC" video

Heres a  video for the track "The MC" from Wale's "More About Nothing". Definitely a dope track and pretty dope visuals to go along

PacDiv "Take Me High" teaser video

Pac Div, "Mania!" Teaser (Directors' Cut) from Clement & Co. on Vimeo.

Heres a preview video of PacDiv's "Take Me High" off their upcoming tape Mania!

L.E.P. Bogus Boys ft. The Cool Kids "Countin' My Money" video

L.E.P. Bogus Boys hook up with fellow Chicago natives The Cool Kids to give you their interesting take of a day at High School. Check out the dope visuals to a super dope song

Chip Tha Ripper - " Cool Points" video

Cleveland spitter Chip Tha Ripper gets with Illroots and shoots some visuals for his track "cool points" Chip is definitely one of the coolest stay tuned for his project "Gift Raps" which is planned to drop March 1.

Phil Ade "Spazzin"

These are the dope visuals for Phil Ade's "Spazzin"

Smoke Dza ft. Mac Miller "always been" BTS video

Behind the scenes look of the always been video shoot from Smoke Dza and Mac Miller...

Rich Hil ft. Nero "Centerfold" video

Check out the visuals for the dope Rich Hil and Nero collaboration that dropped a few months ago... 

Lil' B - Dr Phil (official video)

lmao...swag